5 Ways to Celebrate Hispanic/Latino/a/x Heritage Month in Concord

Concord is buzzing with energy this September as Latinx Heritage Month kicks off ...

Concord is buzzing with energy this September as Latinx Heritage Month kicks off alongside the return of our beloved Taco Trail Challenge! The launch party brought together over 100 guests who enjoyed mouthwatering tacos, lively mariachi music, and the warm community spirit that makes Concord so special. Past Taco Trail events have been great, but this year’s energy is unmatched—and we’re ready to keep the celebration going all month long.

Here are five ways to celebrate Latinx Heritage Month right here in Concord:

1. Take on the Taco Trail Challenge 🌮

The Taco Trail Challenge is officially underway and runs through October 15. Explore Concord’s taquerias, discover amazing flavors, and vote for your favorite taqueria in the 2025 Taco Trail.

📩 Submit your vote: programs@visitconcordca.com

From classic recipes to innovative twists, every bite tells a story of culture, passion, and creativity. Winners will receive exciting prizes—so grab your Taco Trail card from our office and start tasting today!

2. Rock Night at Vinnie’s – Entre dos Tierras Tour 🎸

Get ready for a night of Latin rock! Zinorbita y El Gran Rex revive the music of Héroes and Bunbury, joined by Sonido Siruaguay for a performance that will set your soul on fire.

📍 Vinnie’s Bar & Grill, 2045 Mount Diablo St, Concord

📅 This Friday! 

🕖 Doors open at 7 PM


3. Café ConRitmo PT. 3 ☕💃

Back by popular demand, Café ConRitmo combines cafecito and perreo! Sip great coffee, enjoy Latin beats, and dance the afternoon away with friends.

📍 Gratitude Coffee Bar, 1655 Willow Pass Rd #B, Concord

📅 Sunday, September 21 | 3 – 7 PM

Tickets are linked on our event page! 

4. Purple Night: A Selena Tribute 💜

Celebrate the queen of Tejano music, Selena, at this all-purple tribute party. Dance, enjoy live DJs, and honor her unforgettable legacy.

📍 Vinnie’s Bar & Grill, 2045 Mount Diablo St, Concord

📅 Saturday, October 11 | 8 PM – 1:15 AM | $25 presale | 21+

Tickets are linked on our event page! 

5. SOL Reggaeton Day Party ☀️

Dance all afternoon to the hottest Reggaeton, Dembow, and Latin rhythms. Bring your friends, enjoy the music, and celebrate the vibrant Latinx culture that makes this month so special.

📍 Vinnie’s Bar & Grill, 2045 Mount Diablo St, Concord

📅 Sunday, September 21 | 3 – 8 PM

Tickets are linked on our event page! 

From tacos to coffee to unforgettable music and parties, Concord has endless ways to celebrate Latinx Heritage Month. Support local businesses through our taco trail, experience the party and celebration, and make this season one to remember! Start your adventure—grab your Taco Trail card, mark your calendars, and get ready to celebrate all month long!

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