Sales
FROM THE DIRECTOR, SALES & BUSINESS DEVELOPMENT | RUSS EMERSON
At Visit Concord, our sales team is dedicated to promoting Concord as a premier destination for meetings and events. Through targeted marketing campaigns, networking events, and collaborations with local businesses, we strive to attract corporate clients, associations, and organizations to host their gatherings in our vibrant city. Our team works closely with event planners, providing personalized assistance to ensure seamless coordination and unforgettable experiences for attendees. By showcasing Concord's unique venues, accommodations, and diverse culinary scene, we aim to position our city as a top choice for hosting meetings and events.
The sales efforts at Visit Concord have a profound impact on the local hospitality and tourism industry. Booking meetings and events not only brings in a steady stream of visitors but also generates significant economic benefits for the community. These events lead to increased hotel occupancy rates, restaurant patronage, and spending on local attractions and services. As a result, businesses in the hospitality sector experience growth, job creation, and enhanced visibility. Additionally, the economic impact extends beyond the immediate industry, benefiting various sectors such as transportation, retail, and entertainment. By attracting and hosting meetings and events, Visit Concord plays a crucial role in stimulating the local economy and fostering a vibrant tourism ecosystem.
Russ Emerson
Director, Sales & Business Development
2024/2025 Sales, Trade and Industry Calendar
| Name | Date | Location |
| NorthSTAR - Destination West | August 27-29, 2025 | Colorado Springs, CO |
| All Things Meetings | March 12, 2025 | San Francisco, CA |
| CalSAE Seasonal Spectacular | December 4 & 5, 2024 | Sacramento, CA |
| CalSAE Elevate | April 6-9, 2025 | Monterey, CA |
| MPI ACE | March 3-5, 2025 | Monterey, CA |
| Bay Area Travel Show | March 15 & 16, 2025 | Santa Clara, CA |
| PCMA LEAP | May 9, 2025 | Sacaramento |
| Destination's International | July 16-18, 2024 | Tampa, FL |
| CAL Travel | September 9 - 11, 2024 | Oceanside, CA |
| Travelability | November 13-15th | San Francisco, CA |
| CAL Travel Winter Board Meeting | February 4 & 5, 2025 | San Francisco, CA |
| CHLA Trends + Insights Hotel Conference | August 21, 2024 | Huntington Beach, CA |
| Visit California | Los Angeles, CA |
2024 KPIs Achieved
| KPI | 2024 |
| Hotel meetings/ calls | 42 |
| RFPs to Hotels | 9 |
| Room Nights and Space Rentals | 22 |
| Networking Events | 27 |
| Hosted Buyer Appointments | 52 |
SALES ADVERTISING
APPOINTMENT & TRADESHOW BOOTH
